‘Biz Marketing Corner’ Issue 194 Released
James McEwen has released “Biz Marketing Corner” issue 194. Featured Article: “There’s No Such Thing As A Free Lunch, And A Free Web Hosting Service Also Has Its Pitfalls”.
James McEwen has released “Biz Marketing Corner” issue 194.
Contents
The contents of the Newsletter are:
– James’s Ramblings
– Featured Article: “There’s No Such Thing As A Free Lunch, And A Free Web Hosting Service Also Has Its Pitfalls”.
– Feedback Loop
– Contact Us
Article
James McEwen’s featured article is reprinted here:
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There’s No Such Thing As A Free Lunch, And A Free Web Hosting Service Also Has Its Pitfalls
Who wouldn’t want something that he could have for free, right?
Whether it�s a f.ree eBook, a f.ree software program, a f.ree domain name, or a f.ree email account, people are sure to gobble up the opportunities that such gratuitous offers promise.
But when it comes to f.ree web hosting, it would be wise to take caution, more so when you�re running an online business.
There are many reasons why you should not avail of the many f.ree web hosting service out there.
* F.ree web hosting often requires the display of advertisements on your web pages. If you�re maintaining a personal website, this wouldn�t be a problem. But if you’re running an online business, unwanted ads would justfrustrate your visitors even before they could read your business message. And even if they manage to muster enough patience to bear with the ads, these promotional blocks would just take away the focus that should be directed to your own products or services.
* F.ree web hosting, given the demand for the same, allot limited storage space. You may be able to host a few pages or so, but you might find it difficult to host essential files that you might promise to digitally deliver.
* F.ree web hosting is very restrictive. You’re bound by the rules and regulations prescribed by the host company. You have little fr.eedom to promote your business the way you want, however you want to present it to your visitors.
* F.ree web hosting, again, because of the demand for the service, allot limited bandwidth per day. Once this bandwidth is exceeded, your website would fail to load. You cannot afford such an interruption when your online enterprise is expected to run live 24 hours a day, 7 days a week. A few lost seconds can spell the difference between aprofitable day and a losing one.
* Availing of f.ree web hosting would be tantamount to having the sword of Damocles above your head. Anytime the host company would decide to end the service, your website would cease to be published in the World Wide Web. The host company can do this without notice, as technically, you never paid for the service.
In establishing an online business, web hosting should be one of your primary considerations. Many veteran NETrepreneurs say that web hosting should even be one of your primary investments, that is, you should never be afraid to pay for quality web hosting service.
Why is this so?
The success of your online enterprise greatly depends on the web hosting service you will choose. Let�s put it this way. Picture yourself in an island, with some bananas to sell. But your target market is in another island. To deliver your bananas to them, you�d need a boat.
In the online business world, your web hosting service of choice would be this boat.
If the boat is slow, your prospects would grow impatient and your business would suffer.
If the boat is small, you could carry only a limited number of bananas and your business would suffer.
If the boat is filled with other things like watermelons, apples and the likes, it would most probably sink before it reaches the other island, and your business would suffer.
Indeed, your choice of web hosting service plays a crucial role in determining your online success. You need serviceable storage space, a large amount of bandwidth, excellent technical support that would ensure that your business would run a seamlessly as possible, and most importantly, f.reedom from undesirable ads.
Your prospects deserve nothing less.
To your success,
James McEwen
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*IMNewswatch would like to thank James McEwen for granting permission to reprint this article.
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