‘Where Can We Find Multichannel Synergy?’ – Aweber Blog Post

The latest Aweber Blog post is titled “Where Can We Find Multichannel Synergy?”. [Blog]

The latest Aweber Blog post RSS feed is reprinted here.

Where Can We Find Multichannel Synergy?

We are big advocates of multichannel marketing. After all, what is email marketing but another way to communicate with prospects and customers?

Of course, there are qualities that make it quite unique, such as its cost effectiveness and its timeliness, but whether we’re getting subscribers from our websites, driving traffic to our blogs and order pages, or encouraging subscribers to visit our physical locations, email does our businesses its biggest favor in combination with other channels.

Where Can We Find Multichannel Synergy?…

Aweber Blog

Located in Newtown, PA AWeber Communications develops and manages online opt-in email newsletters, follow-up automation, and email deliverability services for small business customers around the world. Customers access our website 24/7 to manage and send their newsletters to recipients who have specifically opted in on their website to receive that information. AWeber’s founder, Tom Kulzer, believes very strongly in ethical opt-in email marketing and has developed strong policies and procedures to prevent abuse.