The latest article on HubSpot blog is titled “What Is Bounce Rate (and How Can I Fix Mine)?”.

Ginny Soskey says, “If you’ve ever poked around in your website’s analytics, there’s one metric that looks really confusing when you first stumble upon it:bounce rate.

A lot questions pop into your head. Is it good or bad to be close to 100%? Is it related to email marketing’s definition of a bounce? Is it just oneof those fluffy metrics I should ignore? If I want to fix it, what should I do?

If you’ve had any of those questions and haven’t found a solid answer, this post is for you. Keep on reading to get a quick overview of what a bounce rate is (and isn’t), and get some ideas on fixing it”.

What Is Bounce Rate (and How Can I Fix Mine)?

HubSpot

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