What’s the best time to publish on social media
Publishing every piece of your content is a great idea but watching the perfect timing to put it online could be a wise decision.
Entrepreneur contributor Lesya Liu has published an article advising marketers on what is the best time to publish on social media sites like Facebook, Twitter, LinkedIn, Pinterest, Google Plus and Instagram.
Liu says, “Strategic timing of the posts and sharing updates at peak times are among the best ways to increase your exposure organically. So, when are the peak times to post on social media? Tons of studies by respected companies have yielded often inconsistent, and sometimes even contradictory, findings but I know how to learn the best times for your specific audience.
According to Hootsuite, the best time to post on Facebook workdays is between 12 pm and 3 pm. SproutSocial extends that optimal window to be between 9 am to 3 pm on most days. Yet, CoSchedule, after evaluating 20 studies suggests, that 1 pm to 3 pm is the best time for Thursday through Sunday.
To know what works and what doesn’t on Facebook, go to the Insight tab on the top. Find “Posts” and there it is! A personalized graph of the days and times your audience is most active on Facebook. Post new content 10 or 15 minutes prior to the recommended times”.
There Is a Best Time to Publish on Social Media and You Can Determine When It Is
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