The latest article on HubSpot blog is titled “20 LinkedIn Groups Every Marketer Should Join”. Brittany Leaning says, “Keeping up with industry trends and reading content from the best and brightest industry experts are two tasks many marketers struggle to find time for. This is certainly understandable, given all of the projects on their plates on a daily basis — from setting up workflows, to analyzing blog metrics, to creating premier content. What these marketing pros may not realize, though, is they can easily access the latest marketing news and insights from well-known... [...]

The latest article on HubSpot blog is titled “7 Times You’ll Kick Yourself for Not Learning HTML”. Ginny Soskey says, “I don’t know about you, but when I travel, I’m terrified of leaving something at home. I obsess over making sure I have enough T-shirts, jeans, shoes, travel-sized shampoos, earrings, books, magazines — because what in the world would I do if I didn’t have them, but needed them? And even if I over-pack, I know I’m prepared for any situation vacation will throw at me — a random fancy dinner out, a day at the pool,... [...]

The latest article on HubSpot blog is titled “4 Useful Tips for Creating Evergreen Content (With Four Killer Examples)”. Scott Yates says, “Just as the evergreen tree is a symbol of perpetual life, evergreen content marketing uses ideas and techniques that are sustainable and lasting over time. These evergreen marketing campaigns transcend the latest “buzz” by providing long-lasting expertise that users come back to again and again. We have some good examples of evergreen content below, but the gold standard are those companies who build pages that we all turn to regularly... [...]

The latest article on HubSpot blog is titled “The 7 Elements of Modern Web Design”. Rachel Sprung says, “Every year, we see new website design elements emerge. Even though it may not be necessary to include all of them, the more you can incorporate into your next redesign, the better your new website will be. You may be asking yourself: But what are the latest features to include? And what elements are important to my website? Well, we’re here to help“. The 7 Elements of Modern Web Design HubSpot  [...]

The latest article on HubSpot blog is titled “Should You Delete That? A Guide to Moderating Blog Comments”. Corey Eridon says, “If you’re looking for a post that gives you the green light to delete those annoying comments you get on your blog, good news: This is the post for you. While some of the comments that make your blood boil will still be gracing your blog (see the section titled “Don’t Delete Even Though You Want To”), this post will explain which types of comments should be immediately deleted, and which ones you’re justified in deleting... [...]

The latest article on HubSpot blog is titled “Sales Managers: Here’s How You Can Ease Your Team Into Social Selling”. Jeff Hoffman says, “For over 20 years, I have spent most of my career largely in a world filled with sales and marketing professionals, and I am often baffled that one group will often embrace a new technique or method, while the other will completely ignore it. No place is this more apparent than in the world of social media. Although salespeople have grown comfortable with the use of LinkedIn as a sales tool (more on WHY later), they seem to avoid blogging... [...]

The latest article on HubSpot blog is titled “2014: A Year of Self-Doubt for Marketers”. Erik Devaney says, “I know, I know — “a year of self-doubt” sounds like a bit of a downer. But chin up! I have no intention of ruining your New Year with stress-inducing hypotheticals and criticisms. This “self-doubt” prediction — which appears in our new guide, “Marketing Prediction Hits and Misses” — is all about using feelings of uncertainty to your advantage. Doubt, after all, is a driving force of innovation. When Copernicus (and... [...]

The latest article on HubSpot blog is titled “2014 Marketing Resolutions, the 30-Day Blog Challenge, and More in HubSpot Content This Week”. Erik Devaney says, “I hate to break it to you, my fellow merrymaking marketers, but … the party is over. The champagne bottles have all been popped, the toasts have all been made, and those holiday hangovers have all become distant (but painful) memories. Now it’s time to move on to the toughest part of the New Year: following up with those resolutions. If you’re like me, most of your resolutions can be lumped into one... [...]

The latest article on HubSpot blog is titled “14 Tips for Developing a Smart Marketing Strategy in 2014”. Marisa Smith says, “Did you have a good holiday? Got some well-deserved rest and relaxation with your family and friends? Managed to break your email and texting addiction for a few days? Well, it’s time to shake off the “Egg Nog Fog” and get back in the swing of things! We recommend that you start off by gathering your sales and marketing team together for a series of planning sessions to get everyone aligned and going in the same direction“. 14 Tips for Developing... [...]

The latest article on HubSpot blog is titled “Sell More, Better, and Faster in 2014 With Inbound Sales”. Brian Halligan says, “The time has come. It’s 2014. You’ve likely considered a number of resolutions you want to follow through with in the New Year. Maybe it’s to spend more time with family, or run more on the weekends, or try to cut pizza and other greasy foods out of your diet for a while (that’s one of mine — I doubt it’ll last long, but I digress). Take a second to think about what you’ve resolved to accomplish in 2014. Are any... [...]