‘Copywriter, PR Writer or Brand Journalist? You Decide’ by Matt Ambrose

Matt Ambrose’s latest article is titled “Copywriter, PR Writer or Brand Journalist? You Decide”. [Article]

Matt Ambrose’s latest article:

Copywriter, PR Writer or Brand Journalist? You Decide

Matt says, “A copywriter can be defined as “a person employed to write advertising or publicity copy”. However, now that people are using the web as a fountain of knowledge for solving questions and looking up product and service information, copywriters need to add a journalist’s hat to their wardrobe.”

Copywriter, PR Writer or Brand Journalist? You Decide

*This news post was submitted by Matt Ambrose.