Aaron Wall’s latest blog post is titled “Potential Usage & Brand Signals for Panda”.

Wall says, “Google collects a lot of information on individuals & can have some level of confidence if the person is a real person or not based on things like their history of email usage, if they have a credit card on file, how they interact with other high confidence real accounts, how many people are friends with them on Google+, usage of an Android cell phone, their search history, etc.

Google doesn’t need all those signals on any individual, just some blend of them”.

Potential Usage & Brand Signals for Panda

SEO Book Blog

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