‘The Ladder of Emotional Values: Pleasure Reigns’ by Patsi Krakoff

Patsi Krakoff’s latest ‘Writing on the Web’ blog post is titled “The Ladder of Emotional Values: Pleasure Reigns”.

Krakoff says, “What emotions are people seeking to satisfy online? What can we understand about human motivations and values in order for content marketing to work?

Maslow’s famous hierarchy of needs tells us we are motivated to satisfy our basic needs first (food, shelter, clothing), before we seek to obtain satisfaction for social, intellectual and spiritual needs”.

The Ladder of Emotional Values: Pleasure Reigns

Patsi Krakoff’s Writing on the Web Blog