The latest post on ‘Mashable’ is titled “Why are Brands Shutting Their Facebook Stores?”.

Lauren Indvik says, “Eager to monetize the large followings they had built on Facebook, many large brands set up shop on the social network for the first time last year.

Now many of those Facebook stores are closing.

A Bloomberg report this weekend pointed out that Gap, J.C. Penney, Nordstrom and GameStop have all opened and closed shops on Facebook within the past year”.

Why are Brands Shutting Their Facebook Stores?

Mashable.com

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