The latest post on ‘Mashable’ is titled “4 Ways to Manage Online Reviews”.

Rody Moore says, “When Carmen Popa opened her acne treatment center, Luminosity Acne Skincare in North Carolina, she quickly realized how valuable online reviews were to attracting new customers. “Clients often mentioned that it was the positive reviews that encouraged them to try out my business,” she says.

Research shows that online reviews strongly influence buying behavior, with nearly half of American consumers stating that they are more likely to visit a business after reading a positive online review”.

4 Ways to Manage Online Reviews

Mashable.com

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