The latest article on ‘Website Magazine’ is titled “Paid Search for Brick & Mortar Advertising”.

Peter A. Prestipino says, “Businesses with an offline presence (and yes, they still exist) may still be hesitant to advertise with paid search campaigns because the ability to measure performance and obtain ROI data as it relates to driving brick and mortar transactions has been”.

Paid Search for Brick & Mortar Advertising

Website Magazine

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