The latest article on ‘The Forrester Blog’ is titled “Marissa Mayer Doesn’t Fit Yahoo!’s Needs”.

Shar VanBoskirk says, “Yahoo! announced tonight that Google’s Marissa Mayer would take over tomorrow as Yahoo!’s CEO and President.  Obviously Mayer has long experience in the space and brings good competitive knowledge, particularly related to search marketing.  But I’m disappointed by this choice, here’s why”.

Marissa Mayer Doesn’t Fit Yahoo!’s Needs

The Forrester Blog

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