‘Respondent Quality In Online Research. What About It?’ – ‘The Forrester Blog’

The latest article on ‘The Forrester Blog’ is titled “Respondent Quality In Online Research. What About It?”.

Lindsey Colella says, “We do almost everything online these days, so why not research? I’m often surprised when I find others hesitant to conduct research online, but now and then I run into the occasional person who has reservations about moving research from offline to online.

Their primary concern centers on the quality of participants”.

Respondent Quality In Online Research. What About It?

The Forrester Blog