The latest ‘SEO Book’ blog post is titled “SWOT Analysis for Web Publishers”.

Aaron Wall says, “The rapid changes in the search industry over the last sixteen months have left many web publishers wondering whether they should pivot their business models or exist the industry entirely. This is a difficult question for business owners who have invested years of their lives and much of their wealth in firms which may no longer be viable contenders in the “new” search industry”.

SWOT Analysis for Web Publishers

‘SEO Book’ Blog

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