The latest post on ‘ReadWriteWeb’ is titled “Social Marketers Court Influencers But Ignore Susceptibility, Research Shows”.

Dave Copeland says, “Social media marketers have long focused on finding “influencers” on Facebook to spread a message or promote a product. New research suggests they’re missing half of the equation”.

Social Marketers Court Influencers But Ignore Susceptibility, Research Shows

ReadWriteWeb

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