‘Are Brands Overvaluing Facebook and Twitter? Let’s Find Out′ by Jay Baer

Jay Baer ‘s latest ‘Convince & Convert’ blog post is titled “Are Brands Overvaluing Facebook and Twitter? Let’s Find Out″.

Baer says, “As I announced recently, I’m partnering with global market analysis firm Edison Research on The Social Habit, a comprehensive, quarterly study of how Americans use social media, why, and to what end. Edison (who is the exclusive provider of exit polling data for Presidential elections, among other things) is handling the research, and is using”.

Are Brands Overvaluing Facebook and Twitter? Let’s Find Out

Jay Baer’s ‘Convince & Convert’ Blog