‘5 Brands Successfully Using Education to Engage′ by Jay Baer

Jay Baer ‘s latest ‘Convince & Convert’ blog post is titled “5 Brands Successfully Using Education to Engage″.

Baer says, “The psychology behind what causes people to purchase, and the impact of social and content on that dynamic, is a massive research project  (and one we’ll be tackling with The Social Habit project). But one thing we know can be effective are companies that wrap the pitch in information. It’s the spoonful of sugar that”.

5 Brands Successfully Using Education to Engage

Jay Baer’s ‘Convince & Convert’ Blog