The latest ‘SEOmoz’ blog post is titled “Do Improved Social Signals Cause Improved Rankings?”.

Will Critchlow says, “Everyone in search is by now aware that certain social signals are well-correlated with rankings. However, does correlation always imply causation? Will takes us through a study to test the plausibility of correlations arising without social signals being a direct ranking factor”.

Do Improved Social Signals Cause Improved Rankings?

SEOmoz

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