‘Inbound Marketing: 5 tactics for developing an optimized architecture’ – MarketingSherpa

The latest article on MarketingSherpa is titled “Inbound Marketing: 5 tactics for developing an optimized architecture”.

Courtney Eckerle says, “Inbound marketing can use organic search, social media and content marketing to draw prospects in to a point of conversion. A recent MarketingSherpa webinar, “Building an Inbound Marketing Architecture” (sponsored by Marketo) established a tactical plan for accomplishing goals and increasing reach on social networks. MECLABS’ Kaci Bower also discussed what inbound marketing is, and its importance to marketers today”.

Inbound Marketing: 5 tactics for developing an optimized architecture

MarketingSherpa