The latest article on ‘The Forrester Blog’ is titled “A Fortune 100 CEO Talks Mobile … Whoa!”.

Andrew Reichman says, I was sitting on a United Airlines from PDX to SFO last weekend. The usual “Jeff Smisek” video came on welcoming the passengers, providing us information about how the transition is going and thanking us for choosing United. For the first time in more than a year, I lifted my head from my printed material (no electronics during taxi, take off and landing)  to watch the video and listen. He was talking about United’s mobile services AND the feature set. Whoa”.

A Fortune 100 CEO Talks Mobile … Whoa!

The Forrester Blog

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