The latest article on ‘The Forrester Blog’ is titled “The Future of Digital Customer Experience Is More Than Mobile”.

John R. Rymer says, “Stephen Powers and I wrote this research together. The full report is available to Forrester clients at this link. The research is part of Forrester’s Playbook to advise application development and delivery professionals on how to support their organization’s digital customer experience strategies.

Today’s rush to reach customers on their smartphones and tablets is just the beginning of an explosion of software-fueled digital touchpoints. Smartphones, tablets, eReaders, games, smart TV, goggles”.

The Future of Digital Customer Experience Is More Than Mobile

The Forrester Blog

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