‘Consequences Of Perception Marketing’ by Ken Nadreau

Ken Nadreau’s latest article is titled “Consequences Of Perception Marketing”.

Nadreau says, “You know what it means when something is gourmet, right? It means it’s special, above the norm, usually consisting of the very best or rare ingredients.

But what happens when you cheapen “gourmet” with the mere perception of it?

Last night I watched a show about perception on the Science Channel. And of course, with my marketer’s mentality, I caught something in it that I believe is important to what we do”.

Consequences Of Perception Marketing

Ken Nadreau’s Blog