‘Study: Four out of 10 Mobile Ad Clicks are Worthless’ – ‘ReadWriteWeb’
The latest post on ‘ReadWriteWeb’ is titled “Study: Four out of 10 Mobile Ad Clicks are Worthless”.
Dave Copeland says, “First, the good news: The number of click-throughs on mobile advertisements that were mistaken or fraudulent dropped slightly over the last year. Now the bad news: As much as 40% of clicks on mobile ads are so-called worthless clicks, offering no return on investment for the advertiser, according to a new study”.
Study: Four out of 10 Mobile Ad Clicks are Worthless
ReadWriteWeb
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