‘Why Insourcing is the Next Social Media and Content Marketing Trend′ by Jay Baer

Jay Baer ‘s latest ‘Convince & Convert’ blog post is titled “Why Insourcing is the Next Social Media and Content Marketing Trend″.

Baer says, “Social media and content marketing are in the middle of an arms race. Channel and opportunity proliferation combined with surging boardroom interest have created a pervasive atmosphere of “more is better.” The veracity of that outlook is debatable, and I typically counsel corporate clients to do less, but to be notably good at whatever social”.

Why Insourcing is the Next Social Media and Content Marketing Trend

Jay Baer’s ‘Convince & Convert’ Blog