The latest post on ‘Mashable’ is titled “4 Simple Ways to Get More Mileage Out of Your Press Release”.

Leyl Master Black says, “Did you know that just 14% of releases posted on major wire services have been optimized for search? Or that press releases including an image or a video get shared three times more than text-only releases -– and viewers spend up to 30 seconds more time with this content -– but nearly half of marketers do not routinely add images to their press releases?

Many marketers are missing out on opportunities to get their news more widely viewed and shared”.

4 Simple Ways to Get More Mileage Out of Your Press Release

Mashable.com

Sharing is caring