‘How to Know When to Promote a Facebook Post′ by Jay Baer

Jay Baer ‘s latest ‘Convince & Convert’ blog post is titled “How to Know When to Promote a Facebook Post″.

Baer says, “Social media has never been inexpensive, just different expensive. But now, the last vestiges of false assumptions about the true cost of social marketing are being wiped away. Facebook’s changes to EdgeRank essentially require that Pages pay a fee to reach more than 15 out of every 100 of their fans. How long until Twitter follows?”.

How to Know When to Promote a Facebook Post

Jay Baer’s ‘Convince & Convert’ Blog