HubSpot has posted an on-demand  webinar ‘The Science of Lead Generation’.

The HubSpot team says, “Marketing is all about working smart: finding the things that move the needle and doing more of what’s working.

When it comes to lead generation, the things that move the needle and yield big results include:

  • The best offers to use to transform your visitors into leads
  • The best traffic sources from which to generate leads
  • The psychology of prospects during the lead generation process

Learn about these aspects of lead generation in our on-demand webinar with Data.com’s Sr. Product Marketing Manager, Jim Sinai, and HubSpot’s Social Media Scientist, Dan Zarrella.

View this webinar to hear groundbreaking mixed-methods research that uncovers the real data and science behind lead generation, including findings from surveys, focus groups, and quantitative analysis of huge databases of analytics and landing page data”.

‘The Science of Lead Generation’ HubSpot’s On-Demand Webinar

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