The latest ‘Web Marketing Today’ blog post is titled “How to Choose a Translation Vendor; 4 Steps”.

Rebbeca Ray says, “If your web analytics show increasing traffic from other countries, it may be time to consider translating your content. In this entry, I share four easy steps to help you identify the right translation partner for your business.

Step 1. Leverage Word of Mouth

Ask colleagues, contacts at other companies, friends, and family if they can recommend a company, based on their experiences. However, resist the temptation to hire a student from the local university or a colleague who offers to edit the output from Google Translate. The professional translators engaged by language service providers will be more expensive, but they are worth the money”.

How to Choose a Translation Vendor; 4 Steps

Web Marketing Today

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