The latest ‘Econsultancy’ blog post is titled “23% of top UK businesses don’t supply an email address to non-customers”.

David Moth says, “Almost a quarter of the top 100 UK businesses fail to provide an email address to non-customers, according to a new report from Eptica.

The 2012 Eptica UK Multichannel Customer Experience Study analysed the responses of 100 organisations via the web, email and social media channels, replicating research conducted in 2011.

In many cases results have deteriorated since 2011 – more than a quarter (28%) of companies performed worse this year despite being asked exactly the same questions through the same channels”.

23% of top UK businesses don’t supply an email address to non-customers

‘Econsultancy’ Blog

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