The latest post on ‘Mashable’ is titled “Many Black Friday Shoppers to Begin Before 3 A.M. [INFOGRAPHIC]”.

Lauren Indvik says, “Over the past five years, Black Friday has evolved from a single day to snag big sales in U.S. stores into a multi-channel discounting period that begins as early as three weeks before the actual date of the event, which kicks off the Friday after Thanksgiving.

In a survey of 500 shoppers, market research firm Lab42 found that nearly a quarter of American adults plan to start shopping before 3 a.m. on Black Friday. Many retailers, including Target, Macy’s and Kohl’s, plan to open their doors at midnight, and online retailers will be posting deals at midnight as well”.

Many Black Friday Shoppers to Begin Before 3 A.M. [INFOGRAPHIC]

Mashable.com

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