‘Expert opinion: post-Click Frenzy Australia’ – ‘Econsultancy’ Blog

The latest ‘Econsultancy’ blog post is titled “Expert opinion: post-Click Frenzy Australia”.

Jake Hird says, “Click Frenzy launched yesterday evening but, as the mainstream press seem to be eager to make noises about, the first few hours were hit by technical difficulties, which many consumers found to be a frustrating experience. 

But, what many people are generally overlooking is that there was an unprecedented demand for the event, with reportedly 5% of the Australian population (some 2m users) landing on the Click Frenzy site in the first few minutes – something that seems to have been genuinely unexpected and underestimated”.

Expert opinion: post-Click Frenzy Australia

‘Econsultancy’ Blog