‘45% of Social Networkers Engage With Brands Online, Says Study’ – ‘Mashable’

The latest post on ‘Mashable’ is titled “45% of Social Networkers Engage With Brands Online, Says Study”.

Todd Wasserman says, “Internet penetration has leveled off in the U.S., but among the 79% of Americans who are online, more are accessing the Internet daily and for longer periods and interacting with brands more, according to a new study.

The increased usage is good news for marketers: Some 45% of people on social networks say they have interacted with a brand through social media over the previous three months. However, just 7% say they’ve followed a brand on Twitter and 7% say they’ve posted feedback on a company’s social networking profile”.

45% of Social Networkers Engage With Brands Online, Says Study

Mashable.com