The latest post on ‘ReadWrite’ is titled “Lack Of Online Reviews Hurts Apple’s Online Store [Infographic]”.

Antone Gonsalves says, “Apple’s online retail store fell short of customer expectations over the holiday shopping season. Satisfaction with the company’s website fell to a four-year low, according to ForeSee’s annual Holiday E-Retail Satisfaction Index. One big problem, no customer reviews to help shoppers decide which product is right for them.

Apple’s Wake Up Call

Apple’s score of 80 is still considered very good, but the fact that the company did not make the list of top five online retailers should be a wake-up call. “It is a little bit of a yellow caution flag,” said Larry Freed, president and chief executive of Foresee”.

Lack Of Online Reviews Hurts Apple’s Online Store [Infographic]

ReadWrite

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