‘2013 Marketing Jobs Outlook’ – ‘MarketingProfs’ Blog
The latest article on ‘MarketingProfs’ is titled “2013 Marketing Jobs Outlook: Who’s Hiring, Must-Have Skills”.
Lenna Garibian says, “Fully one-third (33.3%) of advertising and marketing executives surveyed say they are planning to fill design or marketing positions in the first quarter of 2013, according to a survey from The Creative Group.
However, agencies are hiring more actively than brands: 51.0% of ad execs plan to hire creative talent in the first quarter, compared with 32.8% of marketing professionals who plan to do the same.
Midsize agencies are expecting the most hiring activity: 62.0% of ad execs working in such firms plan to add creative staff in 1Q13”.
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