The latest article on ‘The Forrester Blog’ is titled “The Art and Science of Building a World-Class B2B eCommerce Business”.

Andy Hoar says, “B2B eCommerce executives today don’t lack for data. What they’re screaming for is insight. With our new playbooks framework, busy executives can go to one place to dip their toes in a subject matter, or fully immerse themselves for deeper insight. Either way, they can move up to speed quickly and smartly about a specific subject.

Today I’m pleased to announce that Forrester is officially releasing its very first playbook dedicated to B2B eCommerce. Inside you’ll find key insights and critical information specific to the rapidly-emerging B2B eCommerce space”.

The Art and Science of Building a World-Class B2B eCommerce Business

The Forrester Blog

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