‘Facebook Graph Search: Important But Boring’ – ‘The Forrester Blog’
The latest article on ‘The Forrester Blog’ is titled “Facebook Graph Search: Important But Boring”.
Nate Elliott says, “I followed along as Facebook made its ‘big announcement’ today, and found myself torn. I think that Facebook Graph Search is:
- Really important. It’s important because it makes Facebook a more usable and useful site. Facebook’s current on-site search tool is pretty terrible – it’s almost impossible to find the people you’re looking for, or any content that was posted more than a few days ago. If Facebook can help you find stuff more on its site more easily then that’s both good for users and good for Facebook. I suspect Facebook will spend an increasing amount of its time simply upgrading existing features; now the growth in total Facebook users has slowed significantly, this type of basic upkeep will be crucial in making the site as useful as possible for the users who are already there. This type of work is boring, but it’s vital — like paying the phone bill, or fixing the leak in your roof”.
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