The latest article on ‘MarketingProfs’ is titled “Key Email Engagement Tactics: Benchmarks and Trends”.

Lenna Garibian says, “With 44% of email opens now via mobile devices, fully 50% of email marketers surveyed say they are optimizing or planning to optimize email campaigns for mobile, according to a report by Experian Marketing Services that provides benchmarks for key email engagement and acquisition tactics”.

Key Email Engagement Tactics: Benchmarks and Trends

MarketingProfs

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