The latest ‘Econsultancy’ blog post is titled “The million-dollar content marketing question”.

Ryan Skinner says, “No product was ever more content marketed than content marketing itself. And it worked. Marketers are diving in.

But the ideas that spawned the discipline that created the movement also generated a pile-up of content marketing suppliers, and it’s still growing like topsy.

With supply evolving so rapidly, how are marketers to choose a content marketing partner?

That’s the million-dollar content marketing question”.

The million-dollar content marketing question

‘Econsultancy’ Blog

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