The latest ‘Econsultancy’ blog post is titled “10 ways to create a great content campaign”.

Kevin Gibbons says, “I know a lot of people who are great marketers, but when blogging they often worry that they don’t have something which is important or unique enough to share online.

Normally this is at the risk that someone may have said something similar before.

That makes sense in a lot of ways and it is a valid concern which I admit to thinking myself when creating new content, or speaking at an event. Of course you always want to impress by telling people something they don’t know”.

10 ways to create a great content campaign

‘Econsultancy’ Blog

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