‘Social Media Strategy in 8 Steps′ by Jay Baer
Jay Baer ‘s latest ‘Convince & Convert’ blog post is titled “Social Media Strategy in 8 Steps″.
Baer says, “Over the past four years at Convince & Convert, we’ve continued to refine our social media strategy process. Here’s one of the latest iterations, presented as a keynote speech to ESTO (Educational Seminar for Travel Organizations) last Fall. I’ve pasted the slides below, but also included a short summary of the 8 steps in our”.
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