‘10 Ways to Write Good Copy’ – ‘Copyblogger’ Blog

The latest post on ‘Copyblogger’ Blog is titled “10 Ways to Write Good Copy”.

Demian Farnworth says, “Writing effective copy is both an art and a science.

It’s an art because it requires creativity, a sense of beauty and style — a certain aptitude, mastery and special knowledge. Artistic advertising allows you to create content marketing that’s not just practical and persuasive, but awe-inspiring and breathtaking.

Writing effective copy is also a science, because it exists in the world of tests, trial and failure, improvement, breakthroughs, education and predictability”.

10 Ways to Write Good Copy

‘Copyblogger’ Blog