The latest article on ‘The Forrester Blog’ is titled “Surveys Are Here To Stay”.

Maxie Schmidt-Subramanian says, “Allow us to paint a vision of the future for you: After interactions with your favorite companies, no one asks you how you liked those interactions. Your email inbox contains no requests for a few minutes of your time. No one asks you to wait on the phone line to answer a few questions. The word “survey” has vanished from your vocabulary”.

Surveys Are Here To Stay

The Forrester Blog

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