‘The Marketing Super Bowl: From Playbook to Hall of Fame’ – ‘Mashable’

Kate Sommers-Dawes says, “If you’ve been anywhere near the North American continent for the past month, you probably know that the clash of the brothers Harbaugh known as the Super Bowl is upon us.

With it has come the annual crush of slick, snappy advertisements as marketing departments everywhere bring out their best and brightest (and empty their bank accounts) to grab the attention of millions of eyeballs that will be glued to television screens Sunday. Yes, there’s a marketing super bowl going on at the same time as the game.

We know it’s a big day for you, marketing professionals, and in that spirit Insightera has put together a Super Bowl infographic, below, detailing not the impending showdown between Ravens and 49ers, but the daily battles you face in marketing”.