‘Search, Social, or Both?’ – ‘Website Magazine’ Article
The latest article on ‘Website Magazine’ is titled “Search, Social, or Both?”.
Pete Prestipino says, “Search engines and social media platforms are for many Web workers the primary sources of user traffic to their digital properties. Over the past few years however, these two very different mechanisms used to drive awareness, engagement and conversion have become intermingled as search engines increasingly leverage the data provided by users on social networks including Facebook, Twitter and Google+.
To help navigate these complex virtual waters, Website Magazine interviewed Rob Garner, author of the book Search & Social about what it all means to today’s enterprise”.
Comments are closed.
