‘How to Build an Audience Using Gamification’ – ‘Copyblogger’ Blog
The latest post on ‘Copyblogger’ Blog is titled “How to Build an Audience Using Gamification”.
Danny Iny says, “Back in November, Firepole Marketing’s Content Editor made a complete and utter fool of herself.
On purpose.
And she was happy to do it.
She was participating in a local event called the Impossible Montreal Scavenger Hunt, and doing so required a team of ostensibly mature adults to engage in activities from the bizarre (marionette Mario Brothers re-enactment) to the dangerous (construct and use web-slingers), to the simply embarrassing (narrate the introduction to an adult film)”.
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