‘Time Means Everything In Programmatic Display’ – ‘Marketing Land’ Article
The latest article on ‘Marketing Land’ is titled “Time Means Everything In Programmatic Display”.
James Moore says, “Data is so often discussed and so very misunderstood! Data is nothing more than values ofqualitative or quantitative variables. It turns out that the term [Data] is as generic as the term [Food]. There are all kinds of food, food groups, and food ingredient combinations.
You see, data is the lowest level of abstraction. On its own, Data carries no real meaning. Data viewed in context then produces information. Information tested and interpreted then results inknowledge“.
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