‘Social Tactics of the Web 100’ – ‘Website Magazine’ Article
The latest article on ‘Website Magazine’ is titled “Social Tactics of the Web 100”.
Allison Howen says, “Social media has been among the hottest topics in tech for a few years now, with marketers continuously working to improve their strategy and foster better relationships with their customers.
Since every business is unique, there are many different approaches for implementing a successful social strategy. Skittles, for example, keeps its audience amused with light-hearted and quirky status updates, while Chase uses its Facebook Page to promote giving back to the community. Moreover, some social networks are better suited for specific industries, such as the relationship connection between Pinterest and retail”.
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