‘7 Content Marketing Lessons From The Harlem Shake’ – ‘Business 2 Community’ Article

Daniel Chioco says, “We’ve all seen the videos by now: The Harlem Shake has taken YouTube by storm! The humorous dance videos all follow the same formula where a single person begins dancing before being joined by others. While this cultural phenomenon may seem completely unrelated to marketing, content creators and marketers have plenty to learn from this viral fad.

In fact, some brands such as Intel have taken advantage of the trend and released their own Harlem Shake video. While it’s probably too late to catch onto this trend”.