The latest article on ‘MarketingProfs’ is titled “Content Is Not the New Black: Time-Tested Tips for Creating Compelling Content”.

Nasheen Liu says, “The word “content” seems to have been the darling of all things marketing in 2012, and content marketing has been recommended as a best-practice by an endless array of marketing experts and industry bloggers.

By nature, many of us like to look at trends. Some people are trend-setters and other people are trend-followers. Just as the Acai berry was regarded as the top super food in 2011 and quinoa took over the crown in 2012, content seems to be the new black in marketing”.

Content Is Not the New Black: Time-Tested Tips for Creating Compelling Content

MarketingProfs

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