The latest article on  ‘Marketing Land’ is titled “When Subscribers Stop Opening Emails”.

Cara Olson says, “Today, Twitter released some initial findings of the Nielsen Brand Effect for Twitter’s survey program that launched last fall to help advertisers measure the impact of their Twitter campaigns. The program is graduating from beta, and brand surveys will be “widely available” to advertisers in the United States, the United Kingdom and Japan. The findings”.

When Subscribers Stop Opening Emails

Marketing Land

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